Marketing Manager


Marketing Manager| Freelance (Remote optional)


About Meshcapade

Meshcapade is a startup creating realistic human avatars for use in research, apparel, biomechanics, virtual reality, and film. Using machine learning and computer vision, we model the nuances of human shape and movement. We build automation from 3D & 4D scans, RGB-D sequences, Mocap, IMU, and image data. Our methods derive from SOTA research and we bring realistic human models to life in everyday environments. Our core product, digidoppel, is a consumer-facing platform for the creation, modification, and delivery of our models and related assets.


What we offer:

You will work closely with the founders to help build and maintain a strong and consistent brand of a fresh startup. We are a team of passionate creators from a variety of backgrounds, seeking to change how people generate, think about, and make use of digital avatars. Salary will be commensurate with experience. Our offices are based in Tübingen, Germany. Remote is available.


Description:

Meshcapade is seeking an experienced marketing and PR manager who will be responsible for communicating key messages and promoting a positive image of the company through a wide range of online and offline communication channels.

  • Researching and analyzing market trends and competitors.

  • Working with the executive team, to develop a marketing communications plan for the business including strategy, goals, budget, and tactics.

  • Producing valuable and engaging content for our website, blog, press releases, newsletters, and social media channels to attract and convert our target groups.

  • Developing successful marketing campaigns, tracking their effectiveness, and reporting findings to the executive team.

  • Negotiating and liaising with third-party marketing and PR agencies.

  • Coordinating all public relations activities.

  • Monitoring publicity and press coverage.

  • Developing good working relationships with the media and liaising with the press on potential news stories.


Required Qualifications:

  • Proven working experience in Marketing & PR (4+ years).

  • Excellent writing and communication skills.

  • Solid experience with social media including blogs, LinkedIn, Twitter, etc.

  • Master’s or bachelor’s degree in Marketing, Advertising, Communications or a related discipline.

  • A proven track record of successful marketing and PR campaigns.


Bonus Skills:

  • Familiarity with 3D design, animation/simulation systems.

  • Knowledge of website analytics tools.